We’re looking for an artist or collective to create a large-scale artwork for Union Park, Wembley Park’s newest public space. This 70-metre panoramic hoarding overlooks the park’s new ponds and will be in place for up to four years, offering a unique opportunity to shape the visual identity of this evolving neighbourhood.

Union Park will be the first new public park in Brent in over 120 years, making this a significant moment in Wembley Park’s transformation. The artwork will be part of the park’s opening in early summer 2025, seen by residents, visitors, and those passing through the area.

The selected artist/s will paint directly on-site, working at eye level on a 170-square-metre white-painted plywood surface. We’re keen to hear from artists who can create a piece that responds to the setting and contributes to the atmosphere of this new public space.

We’re inviting artists to create a large-scale artwork for a 70-metre panoramic hoarding in Union Park North, Wembley Park’s newest public space.

Once complete, Union Park will be the first new public park in Brent in over 120 years.

Please refer to this online open call document for full information, including project timeline, themes, fees etc. 

The Canvas

This site offers:

• 170 square metres of white-painted plywood
• A prominent location overlooking the new ponds in Union Park North
• 3-4 years of exhibition time, making it a long-term feature in the area
• A 2.4m high surface, designed for an engaging, eye-level viewing experience

The Opportunity

The selected artwork will be part of Union Park North’s opening in early summer 2025 and will be seen by thousands of visitors. This is an opportunity to:

• Contribute to the visual identity of Wembley Park’s evolving public spaces
• Have your work displayed in a high-footfall area for several years
• Work directly on-site, responding to the space and its surroundings

The mural production period runs from 23 April – 30 May 2025 (26 days), with exact dates subject to weather conditions. Technical completion is on 4th June 2025 (after final survey, sign off and H&S documentation approved)

The selected artist will receive a total payment of £12,698.41, broken down as follows:

Daily Rate: £345.11 per day (Artists' Union England rate)

Project Duration: 31 days total (5 days planning + 26 days painting) = £10,698.41

Rights Package: £1,500 for licensing, covering promotional use, marketing, press, and social media

Expenses: £500 for sundry costs and travel allowance plus attendance fee to opening event and official photo shoot

The selected artwork will receive significant exposure, including:

Inclusion in the Union Park opening campaign

Feature on the Wembley Park website and social media

Potential press coverage

Part of guided tours and digital listings

A selection panel will review all artist submissions and select the winning proposal.

The panel brings together expertise from across Quintain (the team behind the regeneration of Wembley Park) and its network of collaborators, ensuring a balanced evaluation process:

Julian Tollast – Head of Design & Masterplanning, Quintain

Chotip Arora, Fossey Arora -  Interior Designer for Quintain Living

Sally Hosie – Marketing Manager, Quintain Living

Claudio Giambrone – Head of Marketing & Cultural Programming, Quintain

Clare Masters - Head of Sustainability, Quintain

Ahmed Barktali - Head of Infrastructure, Quintain

This panel represents different departments within Quintain, combining perspectives from design, marketing, sustainability, and infrastructure to identify the artwork that best aligns with the vision for Union Park North.

If selected, the artist will:

Finalise their contract in the week commencing 21 April 2025

Conduct site visits and technical discussions

Begin production on 23 April 2025

Complete the mural by 30 May 2025

Participate in the official unveiling event

Artists are welcome to submit proposals in any format that best conveys their idea, including:

PDF or Word document outlining the concept, process, and installation plan

Video submission explaining the proposal and artistic approach

Illustrated pitch decks, sketches, or digital mock-ups to help visualise the final piece

All proposals should address the key questions in the application and clearly outline the creative process, materials, and practical considerations for execution.

Submissions will be evaluated based on the following key criteria:

1. Artistic Quality & Originality

Innovative and creative approaches that present fresh perspectives

Work that demonstrates distinctive artistic vision

Concepts that engage viewers and create memorable experiences

2. Relevance

Clear connection to the theme of dialogue and connection

Thoughtful integration with the Union Park North environment

Relationship to the surrounding context and community

3. Feasibility & Durability

Practical implementation plan within the project timeline

Appropriate techniques and materials for outdoor conditions

Ability to maintain visual impact over the 3-4 year installation period

4. Community Engagement

Opportunities for public participation, such as workshops or collaborative elements.

Engagement with Wembley Park residents, schools, and local organisations.

🔗 Find out more about Union Park: Union Park at Wembley Park